"When my Mom requested a “nice photo” of my partner & I for her new house, I reached out to Wade to see if he’d snap a few of us looking respectable. Nothing too serious, we literally just needed one “framer” for Mom. We agreed to meet at Alan Gardens, downtown Toronto, and what transpired was nothing short of a dream! We were all on the same page from the start and it was a pure joy to watch Wade do what he does best, capturing us from different angles, finding the most gorgeous green backdrops & natural lighting, as we strolled down the paths of the greenhouse. Mom got her “framer” and we got scores of photos that we love, not least of all because they remind us of that beautiful afternoon we spent smiling and laughing with Wade in the gardens. Looking forward to future shoots with our new favourite photographer!"

-Ryan Cantelone

Ryan & Brian 


Hotel Marketing Manager 

"Wade was the missing piece to our social media strategy. I needed to show potential guests what the experience of staying at our hotels was like to influence their decision to book with us. Wade understood what I was striving to achieve instantly. He captured and editorialized the experience from the perspective of each of our target demographics flawlessly. We've seen a significant increase in our engagement and conversion rate across all platforms. I use his experiential content daily in email blasts, blogs and across Instagram, Twitter and Facebook. I have a bank of original photography that is one of the best investments and assets that we have in our marketing arsenal. The best part is Wade has been able to capture our product as the guest would experience it without editing or airbrushing. This authenticity has created brand trust for our collection of 7 downtown Toronto hotels."

- Holly Medwid


"Wade Muir’s photography made my website come to life. My goal for the site was to have a simplistic design that was straight forward in showing all the services Stôk offers. Wade’s willingness to not only do multiple shoots, but take photos at multiple locations is what made that vision come to life. The candid feelings of his photos allowed the viewer to feel as though they were within each location while also making the website cohesive from section to section. His professionalism, warm heart and crazy talent make him an absolute dream to work with, but beyond all of that the proof is in his photos. They’re incredible."

- Alison 

ALIson newstead